ESG Investing what is it?

Introduction:
Environmental, Social, Governance (ESG) is a term used to represent financial interests that focus mainly on sustainable and ethical impacts. Becoming a more sustainable business and reducing your carbon footprint couldn't be more important in today's world.

Environmental - 
Environmental factors involve how much an organisation considers the protection of natural resources. Which can include the environment, climate change, energy consumption and their overall impact. 
⦁    Air and water quality
⦁    Deforestation
⦁    Energy Performance
⦁    Carbon footprint (Keeping developments local ensures you keep your footprint down)
⦁    Natural Resource depletion
⦁    Waste Management

Social - 
Social evaluates how the organisation treats people - 
⦁    Health and Safety
⦁    Building Safety
⦁    Health and Wellbeing
⦁    Customer Satisfaction
⦁    Efforts to fund projects that help deprived areas of the community
⦁    Employee diversity and relations

Governance -
Governance focuses on transparency, industry best practices, organization management and associated growth initiatives.
⦁    Company leadership
⦁    Board composition
⦁    Donations and political lobbying

Why does ESG investing matter?
Moving into 2022 consumer behaviour has completely changed and now focuses on sustainability and eco-friendly options. Looking to recycle, minimise waste and make much greener choices these consumers have begun to shape the world of business. 
As a result, ESG investing or sustainable investing has seen blossoming growth as investors now seek to provide capital for companies whose values on environmental sustainability and social responsibilities align closely with their own.
How Jaevee is applying ESG.

Here at JaeVee, we are applying ESG within our business and our developments. A huge amount of our developments use local contractors and businesses to ensure that our carbon footprint and emissions are low for the entire process. This allows the JaeVee and each of our developments to put more money back into the local surrounding communities.
By developing local brownfield sites we ensure that each location gains a boost to its community, employment and guarantees that we don't disrupt any green areas in the area.